Over a year into the pandemic, British Columbians are exhausted and just doing our best to make it through to the home stretch of the COVID-19 pandemic. This year has been full of challenges and has affected us all, and…
Learn moreOur goal is to get you thinking
About risk. About consequences. About the choices you make every day at home, at work, at play and on the road.
We want to speak to that little part of you—that little voice inside your head—that knows that sometimes, bad things do happen.
By dramatizing that moment of risk—that exact instant when we're faced with a decision that could have a catastrophic effect on our lives—we hope to grab attention and get Canadians thinking about the things they take for granted every day.
We want to speak to that little part of you—that little voice inside your head—that knows that sometimes, bad things do happen.
By dramatizing that moment of risk—that exact instant when we're faced with a decision that could have a catastrophic effect on our lives—we hope to grab attention and get Canadians thinking about the things they take for granted every day.
Planning on hitting the trails (within your health region) on your all-terrain vehicle (ATV) this May Long Weekend? ATVs are fun to drive and a common pastime for British Columbians; many of us grew up riding dirt bikes and quads…
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With the COVID-19 pandemic keeping us closer to home, more homeowners are doing renovations around their house including finishing up outdoor projects before winter. But digging around your house without the proper information could be dangerous. Did you know there…
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You finish a tough day of work with a splitting headache. The search for painkillers begins. As you rifle through your bathroom drawers, you finally spot the elusive pill-box and turn its contents out onto the counter, only to find…
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We don’t need to tell you twice: the coronavirus pandemic has changed our lives. We’re spending more time at home and only encouraged to go out to pick up the essentials. And while most of us have realized the importance…
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Over the decade that we’ve been talking to British Columbians about preventable injuries, we’ve heard a lot of stories about why people get hurt: “I didn’t know about the risks.” “It all happened so fast.” “I thought I knew what…
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The weather is getting warmer, and it couldn’t come at a better time. As the province starts to reopen and we all start to expand our social bubbles, we’re getting out the kayaks and taking the boat out of storage….
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Having fun on the water is one of the best ways to enjoy the summer but it comes with a risk. Every year in British Columbia, 45 people drown, many of them because they weren’t wearing a lifejacket or personal…
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The Issue Injury is the leading cause of death for British Columbians aged 1-44.1 Over 500,000 British Columbians seek medical attention each year for an injury and 2,000 die.2 In response to this epidemic of preventable injuries in BC, The Community…
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The pandemic has British Columbians spending more time in the great outdoors! There is no better way to practice physical distancing than with some skis, a snowboard, or some snowshoes surrounded by beautiful wilderness. For some, venturing into the outdoors…
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