If you think serious
injuries just “happen,”
have a word with yourself

Because they don’t. Often, they’re the direct result of choices we make—or choices we don’t make. In fact, on average, more than 13,000 Canadians die and over 3,000,000 are injured every year.

It’s time for that to change.

If you think serious
injuries just “happen,”
have a word with yourself

#PointingOutTheObvious Contest
Because they don’t. Often, they’re the direct result of choices we make—or choices we don’t make. In fact, on average, more than 13,000 Canadians die and over 3,000,000 are injured every year.

It’s time for that to change.

Has COVID-19 changed the way you view obvious risks? Plan on ATV safety before hitting the trails Preventable - Commercial - Electricity Think you won’t be injured by a buried utility line? Think poisoning only happens in other families? Think again. Pointing out the Obvious - Tripping Hazard Pointing out the Obvious - Falling Hazard Pointing out the Obvious - Crash Hazard Preventable - TV Commercial - Tweeting Bird Preventable - TV Commercial - Sailing Transport Canada Preventable - TV Commercial - Sailing Family
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